Lakes & mountains: il fascino della Svizzera ieri e oggi
RSI New Articles 01.08.2018, 18:00
Die Alpenreise - così si chiama il progetto SRF che ripercorre da Chamonix al Rigi il percorso del primo tour guidato per turisti in Svizzera, avvenuto nel 1863.
Un viaggio, organizzato dall'agenzia di Thomas Cook - la prima al mondo specializzata nel settore, che ha cambiato per sempre le sorti del territorio svizzero dando inizio alla stagione del turismo.
Come si è sviluppata in tutti questi anni l'offerta turistica delle Alpi svizzere, quali sono oggi i progetti regionali che continuano a plasmarla e ad innovarla?
Andiamo a scoprirlo dai colleghi di "Schweiz Aktuell" nel reportage di Paolo Cortinovis.
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