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Documentario di Moritz Riesewieck, Cosima Terrasse e Hans Block
Un esperimento mette in luce fino a che punto la nostra identità è in balia di Google, Facebook e altri siti e social media e quanto possa essere oggetto di mercificazione e manipolazione.
Il documentario ci mostra alcuni momenti di questo esperimento e la discussione in atto sull'argomento che per molti è ancora una sorta di tabu: le persone si espongono attraverso i motori di ricerca, forniscono dati sulle proprie fragilità, malattie, insicurezze, dipendenze, che vengono memorizzati e poi usati per proporre "servizi" o beni di consumo. Con le informazioni che noi stessi diamo, ci ritroviamo così una rete “fatta su misura” per il nostro profilo.
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