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da Budapest Igor Nastic
La sala stampa di un importante evento sportivo, come i Campionati del Mondo di nuoto in corso a Budapest, è un luogo privilegiato per i media social. Prendendo spunto e capovolgendo il significato del termine social media, questo spazio, solitamente privo di finestre e capolavoro dell'architettura effimera, è una piattaforma di relazioni sociali.
Tra colleghi bastano uno sguardo e tre parole, un caffè acquoso o una boccata collettiva di sigaretta. Non c'è tempo per fronzoli comunicativi tra una batteria e l'altra. Coreografie sulle tastiere, microfoni strangolati dai cavi e instancabili macchine fotografiche. Codici e rituali che si alternano per tutta la durata dell'evento.
I giornalisti sportivi sono maratoneti dell'informazione e al contempo artisti della parola. Disciplina e anarchia. La sala stampa è la loro palestra. E le loro imprese? Regalare emozioni.
"Ai Nastic di partenza", la sala stampa (25.07.2017)
RSI Sport 25.07.2017, 14:13
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