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Christoph Blocher ha un nuovo progetto editoriale: secondo la rivista specializzata Schweizer Journalist, il patron dell’UDC starebbe pianificando di lanciare un domenicale gratuito.
Nessuna conferma per ora, ma stando alle indiscrezioni, il giornale conterrebbe oltre 60 pagine e dovrebbe avere una tiratura di 500'000 copie.
Secondo Stephan Russ-Mohl, professore di giornalismo all’Università della Svizzera Italiana e direttore dell’Osservatorio europeo di giornalismo, è interessante il fatto che sul territorio svizzero-tedesco non esista, tra i tanti domenicali, nessuno che sia gratuito: "Forse c’è un mercato, ma la sfida sarebbe probabilmente la sua distribuzione", ha dichiarato ai microfoni dell’RG: "È possibile che abbia successo. Certo, il mercato online va per la maggiore, ma la stampa, in particolare quella gratis, non è da sottovalutare".
RG/mrj
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