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Importante riconoscimento per Nouvo: il progetto targato SSR di brevi filmati legati a temi di attualità, destinati ai social network, è stato infatti premiato ieri sera, giovedì, al Rolex Learning Center del Politecnico federale di Losanna nell’ambito del concorso Meilleur du Web.
Giovedì sera a Losanna
Altri sei “cubi” (questo il nome del premio) sono stati attribuiti a: Emakina (categoria innovazione); franz&rené (creazione) QoQa.ch + Liip (business efficace, mobile, tecnologia); Trio (marketing online); blue-infinity (branding) e Wide|Switzerland (comunicazione digitale nello sport).
Nouvo è un progetto nazionale che vede coinvolte tutte le redazioni multimediali info delle unità aziendali SSR: RTS, SRFnews, RSInews, RTR e Swissinfo. Il risultato? Un prodotto declinato nelle quattro lingue nazionali e in inglese che mira ad essere un trait d'union tra l'informazione "classica" e quella contemporanea.
ludoC
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